This Old Marketing

In this episode of #ThisOldMarketing, Joe and Robert discuss Jay Acunzo's fantastic report on content marketing pods, possibly a better way to structure teams for content marketing.  The Washington Post announces that they are going to distribute every article they have directly on Facebook, and Twitter shocks the world by getting rid of tweet counts.  Rants and raves include who's going to save advertising and a new solution for print newspapers.  This week's TOM example: Thomas Edison.

This week's articles:

Rethinking How We Structure Content Marketing Teams: The Pod Approach
 
The Only Game In Town Why The Washington Post Is Pushing All its Content to Facebook Instant Articles
 
Twitter Removing Share Counts 
 
Sponsor: Brandpoint HUB and Number Crunch: How a Content Marketing Platform Saves Time and Money - http://bit.ly/brandpointhub
 
Rants and Raves
https://medium.com/whither-news/reform-advertising-cb13a8423b9f
Direct download: 15-10-04-Episode-99.mp3
Category:Content Marketing -- posted at: 6:00pm EDT