Oct 11, 2025
Episode Overview
Ever buy something you couldn’t wait to get—and then let it sit in the box for days (or weeks)? You’re not alone. Guest host Morgan Ward joins Ryan Hamilton to explore why we often love the pursuit of products more than the possession of them.
From unopened tools and “someday” sweaters to the...
Oct 10, 2025
In this episode of The Intuitive Customer, Professor Ryan Hamilton is joined by guest host Ben Shaw to explore the high-stakes world of rebranding.
From Cracker Barrel’s logo
backlash to Jaguar’s radical design overhaul, they unpack what
happens when brands chase new audiences at the expense of their
loyal...