Gym Business - Business for Unicorns Podcast

What if you were friends with a bunch bad-ass business leaders and entrepreneurs? What would you ask them about their successes, challenges, and most valuable advice? Imagine you could learn from their experience to help you build the high-impact business you’ve always envisioned.

That’s exactly what Business for Unicorns delivers.

Join business coach and entrepreneur Michael Keeler as he speaks with inspiring leaders and entrepreneurs who believe that business is one of the best tools for making a powerful, positive impact on the world. Every episode serves up actionable advice from leaders who are walking the talk.

Start listening at businessforunicorns.com/podcast.

Episode 583: The Retention System That Grew Revenue 40% with Mickey Brueckner

Oct 16, 2026

Daxko Exercise is where you write the programming, bill the memberships, and send members to an app with your gym's name on it. One login. Book a demo HERE.

Get More BFU In Your Life:

Claim your FREE copy of Gym Marketing Secrets HERE
Follow BFU on Instagram HERE
Subscribe to MF's YouTube Channel HERE

About Business...

Episode 582: Do Less, But Better: How Max Waldron Built a Gym for People Who Hate Gyms

Oct 12, 2026

Whenever you're ready, here are two ways BFU Can help you build a gym and a life you love:

The Unicorn Society: Our flagship mentorship for gym owners with 30 clients or more looking to scale Book a demo call HERE.
Leads Engine: Get paid Meta ads, organic lead generation, sales follow-upp, and coaching. Book a demo...

Episode 581: Andrew Sugerman, CEO of Centr, on Disney, HYROX, and Partnerships that Actually Work

Oct 9, 2026

Learn more about the Centr × HYROX ecosystem:  

For gym owners and operators interested in Centr x HYROX commercial opportunities: learn more HERE.

Try the Centr App (includes the only HYROX-certified digital training programs)

Whenever you're ready, here are two ways BFU Can help you build a gym and a life you...

Episode 580: How Ben Pickard Hired a Coach with Zero Experience

Oct 5, 2026

Learn more about BFU Leads Engine HERE.

Ready to Grow Your Gym?

If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE.

About Business for Unicorns

Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable...

Episode 579: What to do When Subletting to a Physical Therapist in your Space

Oct 2, 2026

Learn more about BFU Leads Engine HERE.

Ready to Grow Your Gym?

If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE.

About Business for Unicorns

Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable...