Nov 25, 2019
If you've ever parked your car, decided to check Twitter, and 10 minutes later you were still in your car or if you have ever woken up in the morning, only to check your Smartphone and think What the hell am I doing? you're not alone. I’ve just described myself. At times, I feel like I am addicted to technology. My guest today is Adam Alter, an Associate Professor of Marketing at NYU Stern School of Business and author of the book, Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked.
Guess what, technology is irresistible and this alluring temptation is all around us. The devices have been designed this way—to make us rely on them and want more interactions from others using devices. Professor and author Adam Alter is here today to help modify our addictive technology behaviors. And I have to tell you this message is timely. So if you've got any issues related to technology and you want to learn how to adjust your behavior plus reclaim your day, sit back and listen to today’s episode of Let’s Fix Work.
Adam Alter on LinkedIn
Irresistible: The Rise of Addictive Technology
and the Business of Keeping Us Hooked
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