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The Story of a Brand

Jun 29, 2020

Recorded in my closet during the lockdown. Audio is spotty but wisdom is real.

 

For Jimmy Hickey, Owner at Findlay Hats, spending hours a day having a daily dialogue with customers definitely goes a long way to building community and loyalty. One piece of evidence for this is the fact that an estimated 50 people out in...


Jun 25, 2020

In the Next half of this Feature, Mike Maher, Co-Founder & CEO at Taylor Stitch,  continues sharing the story of how this men's lifestyle apparel brand has evolved into creating responsibly-built clothing and how it is thriving in the time of the pandemic by focusing on 1-to-1 relationships with its customers.
 
In Part...


Jun 23, 2020

What if you were an Apparel Brand and created your own "Kickstarter-like" app on your site, released a new product every Thursday, sold the pieces before you made them, and then manufactured only what you sold? For Mike Maher, Co-Founder & CEO at Taylor Stitch,  that's exactly what he and his Co-Founders did. But that's...


Jun 23, 2020

In Part 2 of this Feature, Brian Bushell, Co-Founder, and CEO of By Humankind, continues sharing the story of this amazing personal care brand dedicated to both creating clean effective products while reducing single-use plastic waste.
 
In Part 2, Brian discusses Predictions for a post COVID world, How...


Jun 19, 2020

When Brian Bushell, Co-Founder, and CEO of By Humankind, decided to take a vacation in between gigs, he got more than just rest. While swimming in the ocean at a beautiful resort, he saw first hand, a huge pile of single-use plastic items floating in the water. Since then, he couldn't get it out of his mind. So...