Nov 14, 2025
In this episode of The Story of a Brand Show, I sit down with the incredible twin sisters and co-founders of LouLou Lollipop, Angel Kho and Eleanor Lee.
From the very beginning, their story pulled me in—the handmade Etsy
shop days, walking store to store in Vancouver with nothing but
belief and a few samples, and the moment a total stranger at a Las
Vegas trade show validated everything they had been working
toward.
What struck me most was how deeply personal their journey is. Every
product, every print, every decision is rooted in lived experience
as moms trying to solve real problems for other parents.
What unfolded in our conversation was an honest look at resilience,
creativity, community, and the emotional reality of building a
brand from scratch. Whether it was the joy of their “donut teether”
taking off, the surprise of being contacted by a Nordstrom buyer,
or their thoughtful approach to safety and sustainability, their
passion is unmistakable. And hearing how their early
supporters—from strangers to shop owners—helped shape the business
reminds us that small acts of kindness can change everything.
Here are some of the key moments from the episode:
* The emotional impact of early validation—from a competitor at
their first trade show and from the first boutique willing to take
a chance on them.
* How a simple, personal frustration as new moms sparked the idea
for their first product: a safe, functional, beautiful teething
necklace.
* The role of pop-up markets, Etsy, and early Instagram
collaborations—especially a pivotal moment when Thrifty Littles
amplified their brand.
* The unforgettable milestone of getting contacted by a Nordstrom
buyer…and the disbelief that turned into their first major retail
partnership.
* Their thoughtful product evolution—from silicone teethers to
award-winning sleep bags and meticulously designed muslin swaddles
with playful, artful prints.
Join me, Ramon
Vela, as we listen to the full episode to hear the heartfelt,
real, and inspiring journey behind LouLou Lollipop—and
discover why their story resonates so strongly with parents around
the world.
For more on LouLou Lollipop, visit: https://louloulollipop.com/
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