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The Story of a Brand


May 23, 2024

Welcome to our latest episode, in which Ramon Vela delves into Scentbird's fragrant journey, exploring the transformative power of fragrance and the entrepreneurial insights that have driven the brand's success. 


Andrei Rebrov, Co-Founder and CTO of Scentbird reflects on the critical support from Murat Aktihanoglu of Entrepreneur Roundtable Accelerator (ERA) during their early days in the US, highlighting the significance of kindness for immigrant entrepreneurs. 


In this episode, you’ll also discover how Scentbird has evolved from offering fragrance samples to pioneering a subscription model, enhancing customer engagement through innovative technological integrations. 


We'll also explore people's emotional connections with scents and how Scentbird leverages customer data to create personalized fragrance experiences. 


Tune in for valuable business advice, fragrance highlights, and insights into the future of Scentbird technology.


For more on Scentbird, visit: https://www.Scentbird.com/


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Today’s Sponsors:


Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/


Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link.


Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story


Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business?  Visit our unique link.