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The Story of a Brand

Apr 10, 2024

This episode is brought to you by Compass Rose Ventures and SARAL  - The Influencer OS for Brands

In this enlightening episode, Ramon Vela takes a deep dive into the world of food and beverage with Aishwarya Iyer, Founder, CEO, and visionary behind Brightland

Join us as we uncover the passion, challenges, and innovative strategies behind building a brand that’s as much about quality and sustainability as it is about its products.

Brightland makes artfully crafted ingredients to help pour on a little bit of the good life. Best known for our iconic olive oils, we source all our products directly from small, family farms in California and Hawaii.

Key Highlights:

Entrepreneurial Well-being: Aishwarya discusses the role of gratitude and meditation in managing the stress of entrepreneurship, offering listeners a glimpse into the daily practices that keep her grounded.

The Genesis of Brightland: Learn about Aishwarya’s journey to starting Brightland, inspired by the health benefits of olive oil and a commitment to transparency, quality, and sustainability.

Navigating Entrepreneurial Challenges: From handling disappointment and uncertainty to the significance of self-compassion, Aishwarya shares her hurdles and how she’s overcome them.

Behind the Scenes of Product Creation: Get an insider look at Brightland’s meticulous approach to creating its products, which involves prioritizing quality over cost, working closely with family-owned farms, and adopting a unique vinegar production method.

The Art of Olive Oil: Explore the parallels between olive oil and wine. Aishwarya provides expert advice on storing, tasting, and even incorporating olive oil into your coffee for an extra health boost.

Brightland’s Products: Delve into the world of Brightland’s oils, vinegar, and honey, learning about the importance of quality sourcing, innovative blends, and the brand’s plans for retail expansion and education on olive oil’s health benefits.


Aishwarya Iyer’s journey with Brightland is a testament to what passion, resilience, and a focus on quality can achieve in the entrepreneurial world. 

Whether you’re a food enthusiast, an aspiring entrepreneur, or someone curious about incorporating healthier options into your lifestyle, this conversation offers valuable insights and inspiration. 

Tune in to discover the heart and soul behind Brightland and find a new appreciation for the humble olive oil in your kitchen.

For more on Brightland, visit: ​​

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Today’s Sponsors:

Compass Rose - Advisor for CPG Brands:

Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link.


SARAL  - The Influencer OS for Brands:

Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.