May 28, 2025
When a brand makes you smile just by looking at it, you know there’s something special going on. That’s exactly how I felt when I discovered IZIPIZI, a company on a mission to bring style, joy, and accessibility to eyewear.
In this episode, I sit down with Charles Brun, Co-founder
and CEO of IZIPIZI,
to explore how they transformed a simple idea into a global
lifestyle brand by leading with design, affordability, and
human-centered values.
Charles and I delve into
IZIPIZI’s journey from a class project in France to its
distribution in over 7,000 stores across more than 80 countries. We
talk about the power of simplicity, the discipline of great design,
and how his team keeps joy at the center of their brand, even as
they scale.
Whether you’re building a brand from scratch or looking to
rediscover your "why," there’s so much to learn from their
intentional and inclusive approach.
Here are a few highlights from the episode:
* How three college friends turned a school idea into a multimillion-dollar brand.
*Why international expansion starts with listening, not assumptions.
* The role of simplicity, functionality, and “smile design” in standing out in a crowded market.
* Building retail partnerships without losing the brand soul.
* Keeping purpose and product quality aligned as you grow.
Join me, Ramon
Vela, as we listen to the full episode and get inspired by a
brand that’s making vision care both stylish and joyful for
everyone.
For more on IZIPIZI, visit: https://www.izipizi.com/us_en
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