Apr 16, 2025
In a space where failure is hidden from a wider audience, Surreal embrace the imperfect. A challenger brand within the staid world of cereal marketing, Surreal have emerged as a distinct voice.
John Thornton, Senior creative at Surreal breaks down the process of embracing your marketing bluffs and peeling back the...
Apr 14, 2025
SocialChain strategy and innovation director Gareth Harrison joins Mil to unpack this month’s Social in Six updates.
This time, that’s an update on TikTok’s ban in the US, which has been extended again; a handful of updates from Meta to improve social SEO and make creator partnerships easier; and LinkedIn’s new...
Apr 9, 2025
“Have you had your Weetabix?” is an iconic ad slogan as any. But post-pandemic, though Weetabix had become part of online conversations, it wasn’t necessarily translating to consumers’ shopping baskets. In this episode, Lorraine Rothwell, head of marketing at Weetabix, shares the story of how the...
Apr 7, 2025
AI is the hot topic on everyone’s lips. One which, if you ask most creatives, will be spoken of with some level of selfish scepticism. But what do you do when a company built on the good of tech has their own department of creatives? This conversation is full of honest questions, thought-provoking answers, and...