May 8, 2025
Low amniotic fluid, or oligohydramnios, is a topic doulas are
likely to encounter in our work with clients, especially during the
third trimester. Doulas and clients often question what low fluid
levels mean, how they are diagnosed, and the clinical
considerations involved.
It is important for doulas to understand...
Apr 24, 2025
We’re talking about business evolution: how growth, learning, and new services shape the future of your brand. Your doula business won’t look the same in a year or two as it did on day one. But that’s a good thing!
Your marketing should reflect every step forward, from your first client to expanding your services....
Apr 10, 2025
Many birth workers assume teaching childbirth education is just for labor doulas. Yet postpartum doulas can benefit just as much from teaching childbirth and newborn-related classes. Offering newborn care education can be a game-changer for postpartum doulas looking to grow their client base.
Teaching a newborn care...
Mar 28, 2025
The power of listening is one of the most valuable skills a doula can have.
Listening involves more than just hearing words—it’s about creating space where clients feel genuinely seen, heard, and understood. It is how deep, intentional trust is built, and it strengthens the doula-client relationship.
When clients...
Mar 13, 2025
Client reviews shape your doula business. But how do you request
them, use them effectively, and respond to negative feedback
professionally?
Doula work is deeply personal. Families invite us into one of the
most intimate times of their lives, trusting us to provide support.
Because of this, building and maintaining...