Account Based Marketing is a podcast designed as a collection of conversations with sales and marketing leaders, sharing thoughts and practical tips to growing your valuable customers.
This podcast is brought to you by Momentum ITSMA, the account-based marketing consultancy, redefining how sales and marketing teams grow their biggest customers. You can learn more about Momentum ITSMA at www.momentumitsma.com
In this episode of the Account-Based
Marketing podcast, ReshmaRahi, Associate VP,
GTM Strategy and Sales Transformation, reveals how a laser focus on
client needs has transformed Ascendion’s ABM strategies into a
growth powerhouse.
About the Podcast
A series of conversations with senior B2B leaders exploring how winning organizations are transforming customer growth in today’s dynamic marketplace.
Each episode blends practical guidance with innovative strategies to help you grow your most valuable customer relationships. Discover how unified strategies, empowered buyers, AI-driven insights, and retention-focused approaches can help you transform your customer growth.