May 21, 2026
Is brick-and-mortar retail really dying? After months analyzing 13 years of U.S. Census retail data, this episode uncovers Kathy’s new report available for download, “Brick and Mortar Independent Retail Isn't Dying. It's Misdiagnosed." that covers what’s actually happening behind the headlines. The findings reveal a far more nuanced story about independent retail, business closures, growth cycles, and why the industry may be misdiagnosed rather than disappearing. If you own, work in, or care about indie retail, this conversation will challenge the narrative you’ve been told.
For show notes, including links to the documentary and resources I mentioned in this episode, visit: www.savvyshopkeeper.com/episode275
Kathy Cruz is an Independent Retail Coach who helps store owners work smarter, profit more, and grow their brick and mortar businesses. Connect with Kathy and learn more here:
Website: Savvy
Shopkeeper
Instagram: @savvyshopkeeper
Mastermind
Group: Master
Shopkeepers