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EDGE

Your weekly playbook about the inner game of building a business. Making business owners happier, happier and richer. Hosted by Brandon White

Feb 26, 2021

Meetings, meetings, meetings. Sometimes we hate them, but...

Meetings are a necessary element for any team running and growing a business. 

I lay out a framework we use that makes meetings more productive and reduces everyone's anxiety and frustration when they get that calendar invite. 

Quick question for...


Feb 24, 2021

As much as we business owners hate it, we need lawyers. And...

As painful as legal bills can be, I've learned the hard way...

It's better to pay for a good attorney to do it right vs. paying one to fix something you screwed up because you were trying to save a few bucks. 

Listen in as Joe Tiano, who had a 20 year...


Feb 22, 2021

Learn how you as a business owner can save money on your business' taxes and put that money in your pocket tax free. 

You have the potential to save literally over $50,000 if you set this up for your company.

Don't miss out!

Quick question for you....

Are you the type of person who wants to get 100% out of your...


Feb 19, 2021

Using a marketing premium to increase sales is an old school marketing technique that has just as much power to convert people into customers as it did twenty years ago.

I explain how two companies use premiums successfully, and how one of them got me to buy their subscription product just two weeks ago.

Copy these...


Feb 17, 2021

Amer is an entrepreneur, former management at Yahoo, venture capitalist and currently CEO of a Celential AI, an artificial intelligence platform for recruiting located in Silicon Valley. 

Amer and talk about what it takes to be an entrepreneur, what he calls reluctant entrepreneurs and does it take being born one or can...