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Business Real Talk- Content Marketing & Sales Innovation Without the BS


Mar 25, 2025

Haters. We all have them, but knowing how we deal with them in business is what will make or break your reputation. 

Criticism isn’t a sign you’re doing something wrong—it’s proof you’re doing something different.

Apple, Netflix, Peloton… all faced massive resistance. And yet, they thrived because of it.

In this episode, we’re breaking down:
✔ Why pushback is a good sign in business and how to use it to your advantage
✔ How to stop filtering your message and start leading conversations
✔ How this Lighthouse System  puts you at the forefront of change so your message gets heard and recognized (instead of pushed to the side)

If you’re playing it safe, you’re blending in. It’s time to make disruptive moves that set you apart.

Listen now.

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Learn how the Easy Yes Method turns your message into a movement while getting your leads to sell themselves using the Netflix Effect. Binge the Mini Series: EasyYesLeads.com

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