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Aug 31, 2026

"I don't know what to post" is the number one thing Erika hears — from clients, from strangers, from women who know they want to show up but freeze at the blank screen. In this episode, she breaks down exactly how to come up with content ideas at every stage, so you never have to stare at an empty...


Aug 25, 2026

Is it actually possible to make money online — or is it too late, too crowded, and only for people with huge followings?

In this mini-training episode (voted on by you over on Instagram — 70% wanted to know how to turn content into customers), I'm pulling back the curtain on the exact strategy behind my entire...


Aug 20, 2026

At the end of 2025, I was sitting with my expenses, looking at my numbers, and quietly wondering if it was time to close the chapter on this business and go find a job.
 
My content wasn't performing. Brand deals had dried up. Speaking engagements were gone. And if I'm being honest — I had stopped showing up.
 
This...


Aug 11, 2026

La chancla. El cinto. La cuchara. There are memes about them. People wear them like a badge of honor. Like it's just part of who we are. But what if it was never ours to begin with? In this episode, I sit down with Leslie Priscilla — founder of Latinx Parenting, certified parent coach with over 17 years of experience,...


Aug 4, 2026

Re-released episode from November 2025. I’ve been talking about personal branding on my Instagram, and something that I noticed is that your personal brand and your self-concept go hand in hand. And as Latinas, our self-concept can be all over the place. We were told to do all the things, get all the degrees, and be...