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Rick Khan podcast


Oct 17, 2022

What if every time you write sales page copy you could do it quickly and increase the chance of it converting and cashing in over and over again?

That’s exactly what happens when you know how to write sales page copy in a formulated process.

You see, the truth is…

Copywriting is a process! Just like the way you research your copy shown in this video: https://www.youtube.com/watch?v=XzUGZ0uZX8E&list=PLUAwLGLyhNPSjaizXaAX28CSA3A8gaUxV&index=4

But, when you follow a process like this, you will be able to write over and over again writing many high-converting copy promos.

And perhaps best of all...

You’ll never have to stare at a blank screen thinking of what to write.

Because most copywriters who have writer's block, or simply turn their copy into a giant mess, don’t understand that there is a structure and process they should follow.

But with that said…

One of the most important parts of copywriting is having a swipe file.

Without a swipe file, you’ll never know how to write true converting copy.

Here I show you exactly how to create a swipe file and everything you need to look for: https://www.youtube.com/watch?v=7bPhTSFabTs&list=PLUAwLGLyhNPSjaizXaAX28CSA3A8gaUxV&index=6

Now, the best books on copywriting I suggest you read are…

Great leads by Michael Masterton, scientific advertising by Claude c Hopkins, one letter persuasion by Blair warren.

And to continue to improve your copywriting here are 5 exercises I recommend any beginner or advanced copywriter do here: https://www.youtube.com/watch?v=5K7oBmjvQJk&list=PLUAwLGLyhNPSjaizXaAX28CSA3A8gaUxV&index=7