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Rick Khan podcast


Dec 26, 2022

When you’re ready to take your Facebook Ads to the next level. You can book a time to directly speak to me one-to-one here: https://www.zillaclick.com/schedule/

Discover The BEST way to target Facebook Ads Audiences using signals that input into Facebook machine learning.

Because targeting Facebook ads has changed so much over the years.

And doing it the old ways such as focusing on Facebook's detailed targeting and Facebook custom audiences won’t cut it…

…If you don’t know how to feed the algorithm.

Facebook machine learning is the KEY to targeting audiences that get multiple conversions from your Facebook Ads.

So specifically in this episode, I’m going to teach you how machine learning works with Facebook targeting using inputs that signal the algorithm.  

But with that said…

When you start to understand Facebook machine learning you can leverage Facebook interests where I show you more here: https://www.youtube.com/watch?v=y_A2mllOTZg&t=67s 

And one of the top ways to put audiences into Facebook is using broad targeting and open targeting where I show you more about that here: https://www.youtube.com/watch?v=AtUp2fwE9xY&t=87s

However, the most powerful audiences are those who there already buying what you sell.

Or in other words, your competitors audiences!

Here I show you three tricks to find and target your competitors Facebook interests: https://www.youtube.com/watch?v=iJbeKpmkhhE&t=15s

And for more Facebook ads targeting check out how to use Facebook detailed targeting with these algorithm hacks here: https://www.youtube.com/watch?v=N5RhCi5PnJA&t=317s