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Traffic Handler Podcast

Jun 30, 2022

Kim Krause Schwalm was always a marketer who could write copy. She spent more than 13 years in the corporate world in various marketing positions—from Brand Manager to Publisher to launching and running the Healthy Directions supplement business and growing it to more than $23 million in sales within 3 years—before...

Jun 23, 2022

Today’s episode is about gaining control in your marketing… and control is almost everyone’s favorite topic when it comes to business.


Today I’m talking about means, and ends. We’re looking at what you have control over, and what you don’t.


Frankly there is a lot of misinformation spread about what...

Jun 16, 2022

Today’s episode features five marketing steps you can do to promote your store.  


My partner and I just got back from a weekend away. One of our stops included a trip to a local alpaca farm, Laurel Run Alpacas, in Hawthorne Florida. We got to meet the alpacas, and we had a tour of the farm with owner Kristin...

Jun 9, 2022

Today’s guest is Peter Guzzo.  

He's Executive Producer and Director at KestumBilt -- an award winning video, film, and digital content production company.


Pete and the team at KestumBilt have decades of experience expressing brand stories for retailers. With the confidence that comes from long experience together,...

Jun 2, 2022

Today’s guest is David Gibson, of Propeller Media Works.  David leads a team of A-level professionals who deliver creative ADA compliant websites that entice, engage, and convert.

They are proactive partners who steer clients away from danger when it comes to website design. Yesterday it was mobile and responsive...