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She Sells He Sells


Jun 20, 2022

Every story needs a main character, but contrary to popular belief - the star of your sales story IS NOT you.  It’s the customer you’re trying to sell.

Listen in to hear:

  • How to cast your customer as the main character of the story
  • Why universal desires can help you craft a compelling sales story
  • How to “learn the lyrics” of your customer, and then sing them back to them

Find Part One in Episode 12, and Part Three in Episode 14!

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Grab our free guide Say This to Sell More: 5 Phrases to Create Influence + Impact 

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/
https://www.instagram.com/kristademcher

Read more about the ACORN Method here:
www.kristademcher.com