May 5, 2025
In this episode of She Sells He Sells, Krista sits down with Pamela Pekerman, former HSN correspondent and founder of Hustle Like A Mom, to explore how redefining success led to a thriving business built around motherhood.
Pamela shares her journey from selling handbags on live TV to creating a movement that helps working mothers align their personal and professional aspirations. From her "faux commute" method to the power of strategic silence, discover how this mom of three built a business model that works between drop-off and pick-up.
Listen in for:
How Pamela's unexpected HSN career began at 23 after she thought
the emails were spam [02:00]
Why going into labor on their scheduled interview day set the tone
for this conversation [05:48]
The "suburban mom with urban mindset" concept and how it evolved
over a decade [09:14]
How silence became her most powerful business tool (and it's free!)
[21:10]
The Value Action Mode (VAM) method that helps decode what's truly
precious to you [18:51]
Why Pamela chose "intimacy" as a core value this year and limited
her events to 50 people [20:44]
How her kids saw Hustle Like A Mom evolve during 18 months of
homeschooling [35:05]
The "darling ideas" trap that derails entrepreneurs and how to
avoid it [39:57]
Whether you're a working mom, aspiring entrepreneur, or business
owner seeking better work-life integration, Pamela's insights offer
a refreshing perspective on building a values-driven business.
Connect with Pamela:
Instagram: @hustlelikeamom and @pamelapekerman
Website: www.hustlelikeamom.com
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