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She Sells He Sells

Dec 9, 2024

In this powerful episode, Krista sits down with Simone Gordon, known across social media as the Black Fairy Godmother, who transformed her own experience as a struggling single mother into a revolutionary mutual aid movement.

Simone shares how a personal crisis led her to create a network that provides immediate, direct...


Dec 2, 2024

Whether you're an entrepreneur building buy-in around what you have to offer, or a corporate climber who is looking to advance to the next level of your career, this episode is packed with gems and takeaways to help you not only become a better business person, but simply a better person.

Attorney Jared Silberzahn joins...


Nov 25, 2024

Ready to take your superfan strategy to the next level?

In part two of our superfan series, we're pulling back the curtain on how brands create exclusive experiences that turn customers into evangelists. We'll explore why naming your community matters (hello, Peloton Pack!), how to create FOMO-worthy moments, and why...


Nov 18, 2024

What makes someone go from casually buying your product to tattooing your logo on their body?

We're diving deep into the psychology of superfans and why they're crucial for business growth. From Harley Davidson riders to Disney Adults, we'll explore how top brands create die-hard followers and how you can start building...


Nov 11, 2024

In honor of Veteran's Day, Brian sits down with an old friend and one of his favorite Army buddies, Dr. John Thurman.

A former US Army combat arms officer turned physician, John understands leadership from multiple angles.  For him it all comes back to developing your own personal core philosophy.

Listen in for the five...