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The Widest Net podcast shares the many ways entrepreneurs and small business owners can build a thriving business through partnership development, relationship marketing and community building. Show host and award-winning author Pamela Slim will bring diverse experts to the table to both talk about the fundamentals of inclusive business building as well as remove the roadblocks that prevent people from building feasible and sustainable marketing practices. Unlock untapped markets and discover new customers right in front of you on every episode.

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  2. 022: Get to the Point! And Other Wise Advice for Creating Sticky Content with Zain Meghji

022: Get to the Point! And Other Wise Advice for Creating Sticky Content with Zain Meghji

Apr 12, 2023

“You can make things flashy and dynamic, but again, it's like, what are you making people think, feel or do with that content or with that art?” ~ Zain Meghji

 

In this episode of The Widest Net, we welcome Zain Meghji to this episode, a seasoned creative professional in the entertainment industry with over two decades of experience. From interviewing global icons like Oprah and Beyoncé to hosting television shows across Canada and the US, Zain has honed his ability to connect authentically with diverse audiences.

His background includes teaching drama in England, studying and instructing yoga in Manhattan, and even working in Bollywood. Currently, Zain contributes his expertise as a director of creative strategy and audience development at BBTV in Vancouver, guiding their global entertainment enterprise partners. Beyond his duties at BBTV, this year Zain is focussing on providing keynotes on Creativity and Diversity at the intersection of Pop Culture and Personal Development.

 

Here’s what you can expect from this episode: 

  • Establishing genuine connections with your audience through transparent and engaging communication
  • Pinpointing the perfect audience for your content with precision targeting methods
  • How being inspired by pop culture figures can fuel your own creativity and personal growth journey
  • Maintaining a cohesive and reliable brand image can attract your ideal listeners
  • Boosting your audience's involvement by incorporating live events and social interactions

Remember we all need each other - life and work is better together.

 

Resources mentioned in this episode: 

 

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