Apr 11, 2023
Today’s guest Chuck Temple takes us through his journey from always broke college student to starting a business while living on a couch, and growing it into one of the largest media transfer companies.
By the time he sold, they had 4 stores in 2 states with 27 full-time employees. Not bad for a guy who didn’t have a clue about starting, growing, and running a business.
He’ll share his methodology for unlocking what he describes as he one key advantage that was responsible for his company’s growth, and it’s one that any of us can apply.
You’ll want to take notes when he shares a cheap way to do massive market research and testing, and the challenges of exponential growth.
What You’ll Hear:
02:00 Broke, struggling, and juggling side gigs with going to college
05:15 The first order was a couple of thousand slides
06:10 Living on a futon - the beginnings of DVD Your Memories
10:02 Drumming up businesses at coffee shops and farmers markets
11:20 List of services offered expanded based on what customers asked for
12:30 Deciding on the company name
13:24 Using google ads to split test company names
15:40 Initial goal was to make as much as money as his parents
17:00 Getting inspiration from Think & Grow Rich
17:40 How to get to the people who need his product?
18:38 Split testing ads for best USP
20:27 Find the #1 thing important to the customer and promoting that
21:54 San Diego fires also drove growth
22:43 Having “ridiculously too much business” is worse than having no business - here’s why
24:20 Chuck realized he needed to work “on” the business rather than just “in” the business
25:29 Going on vacation for 2 weeks provided valuable insight
25:15 The decision to open the second location
26:23 Reflecting on the stages of growth from side hustle to multiple locations
27:17 Why Chuck decided to sell
30:28 You’ve got stop planning, and start executing
30:46 In part 2: the main indicator that’ll tell you it’s time to take action, and we’ll focus on his company “Electric Scooter Guide” that became the industry leader in 1 year
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