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Straight Talk About Sales was created to have and share the real conversations around the challenges, opportunities and the things that are top of mind as it relates to sales, particularly for service based business owners. Dr. Nadia Brown and her guests, speak candidly about the challenges around learning how to sell in a way that feels authentic to them and is in alignment with their core values and integrity. Listen now to pick up tips and strategies to put in your own sales toolkit that will improve their sales conversation outcomes, increase their revenue and equip them to serve clients at a higher level.

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  2. 040: Conquering the Fear of ‘No’: A Sales Journey to Profitability for Women Business Owners with Dr. Nadia Y. Brown

040: Conquering the Fear of ‘No’: A Sales Journey to Profitability for Women Business Owners with Dr. Nadia Y. Brown

Apr 24, 2024

“Don’t allow this simple two-letter word, that’s actually a part of the sales process, to completely derail your vision and your dreams.” ~Dr. Nadia Y. Brown

 

Ever faced the gut-punch of rejection in sales and wondered how to pick yourself back up? Buckle up, as we unravel the art of transforming a resounding "no" into a stepping stone for success in this episode of Straight Talk About Sales. Picture this: you're a woman at the helm of your own enterprise, and each rejection feels like a personal attack. But what if I told you that it's all part of the dance? Through my own trials and tribulations, I'll guide you through the emotional battlefield of sales, where every "no" isn't a setback, but a chance to refine your pitch and polish your approach. Discover the essential strategies that keep you buoyant in this high-stakes game, and learn to navigate the pricing conundrum that leaves so many would-be entrepreneurs watching from the sidelines.

 

Now, let's shift gears and talk invites—how do you extend that all-important offer without the fear of refusal clouding your every move? It's about embracing the 'No's and seeing them as inevitable mile markers on the road to a 'Yes'. I'll take you on a journey from the paralyzing fear of hearing "no" to the thrill of chasing down a hundred of them with the 100 No's Challenge. It's not about the immediate win; it's the long game, where persistence meets practice. So, join me in a candid conversation about the sales odyssey that all entrepreneurs must embark on, where learning to extend an invitation is as crucial as the offer itself. Together, we'll unlock the secrets to building resilience, fostering relationships, and ultimately, propelling your business to new heights.

 

Key takeaways from this episode: 

  • Understanding the emotional impact of sales rejection and how to overcome it

  • The importance of effective pricing strategies and relationship building 

  • The 100 No’s challenge to build resilience and gather client feedback

  • How to clearly extend invitations to prospective clients

Remember to keep adding tips and strategies to your own sales toolkit that will improve your revenue outcomes and equip you to serve your clients at a higher level. 

 

Resources mentioned in this episode: 

 

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