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Sales Culture Unfiltered was created to have honest, behind-the-scenes conversations about what it really takes to lead, scale, and sustain high-performing sales teams. Hosted by Dr. Nadia Brown, this podcast explores the leadership challenges, people dynamics, and strategic decisions that shape sales success—beyond just hitting quotas. Through candid conversations with sales leaders, enablement experts, and revenue influencers, the show dives into the cultural and operational realities that impact performance, retention, and growth. Whether you're navigating team burnout, misalignment, or scaling pains, you'll walk away with insights, frameworks, and the encouragement to lead with clarity, courage, and intention.

Jul 21, 2022

“Good news! Sales is a learnable skill!” ~ Dr. Nadia Brown

 

In this episode of Straight Talk About Sales we are talking about MINDSET! I was always told that sales was a very important part of business. Without sales, your business can't grow. However, I never really enjoyed sales or was very good at it. I would often get anxious and stressed thinking about having to make sales calls or close deals. This led to me avoiding sales altogether, which eventually caught up to me. My business blew up and I was in a lot of debt. I realized that I had to make a decision- either stay in this negative cycle or make a change. I decided to make a change and started working on my mindset around sales. I released any judgment or shame I was carrying around my past decisions, got clear on my values and non-negotiables, and painted a vision for what I really wanted my business to look like.

 

Here’s what you can expect from this episode: 

  • The importance of mindset in sales
  • The difference between values and non-negotiables
  • The role of belief in sales success

Remember to keep adding tips and strategies to your own sales toolkit that will improve your revenue outcomes and equip you to serve your clients at a higher level

 

Resources mentioned in this episode: 

 

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