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The Keeping It Personal Show

Oct 3, 2022

In this episode, Teri welcomes Michelle Scribner to show us the importance of numbers, and how these can show everything you need. As the CEO of Sum of All Numbers, Michelle talks about overcoming fear when it comes to working with numbers. There are many benefits to becoming financially fluent, including gaining clarity about your budget, understanding your cash flow, and making sound decisions about whether or not to continue an endeavor. Tune in and learn how to navigate your business!

[00:01 - 06:19] Opening Segment

  • Welcoming Michelle to the show
  • Putting people’s numbers in a way it resonates with them
  • Your numbers should match your values


[06:20 - 16:15] Overcoming Fears and Understanding Your Numbers

  • The common denominator between all successful businesses
    • Knowing where every penny goes
  • The Profit First model
  • Creating financial stability by setting small and manageable goals
  • Being proactive vs. being reactive


[16:16 - 32:13] Profit First: A Strategy for Managing Your Finances

  • The importance of having a team to be successful with finances, and 
  • How outsourcing can help to ensure that all important financial information is tracked and managed effectively
  • The importance of being aware of one's behaviors when it comes to finances
    • How changing these behaviors can lead to improved financial success
  • The importance of clarity with numbers in business


[32:14 - 33:22] Closing Segment

  • See the links below to connect with Michelle 
  • Final words



“(Your numbers) have to come back to you as the business owner, and match up with what your values are, what your goals are…so that you can do something that empowers you.” - Michelle Scribner


“As a business owner, if you don’t know where every penny is coming from, then you’re operating with one eye and one hand.” - Michelle Scribner

Connect with Michelle by visiting









If you've found value, your socks have been blessed off, or you're inspired by this episode and the Keeping it Personal show, either personally or professionally -- please rate, review, & follow on Apple Podcasts or Spotify. Be sure to let me know what you loved most about the episode! xo