Mar 15, 2026
In this episode, I talk about the twelve most important skills in franchise development and how to rate yourself and your skills so that you can work on improving these critical skills. I also share key lessons about presenting your franchise brand to showcase confidence without appearing arrogant and putting together...
Mar 1, 2026
In this podcast episode (the third of three parts), I cover ten more psychological triggers of why franchise candidates buy a franchise. When you understand and can tap into the psychology behind the buying decision and then utilize these principles, you will successfully motivate, influence, and persuade...