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Banking On Girls


Nov 21, 2024

In this episode of Banking on Girls, we’re joined by Professor Hal Hershfield, a distinguished expert in marketing, behavioral decision-making, and psychology at UCLA’s Anderson School of Management. As the author of Your Future Self: How to Make Tomorrow Better Today, Professor Hershfield explores how understanding and connecting with our future selves can transform the way we make long-term financial decisions.

What You’ll Learn in This Episode:

  • How Professor Hershfield’s research helps people visualize and emotionally connect with their future selves to improve saving behavior.
  • How Professor Hershfield learned about money as a child and how he is raising his own children.
  • Practical strategies for parents to teach children about saving, spending, and giving.

Key Takeaways:

  • Building a connection with your future self can inspire actionable change in the present.
  • Early financial education is crucial for instilling lifelong habits of thoughtful saving and spending.
  • Simple, relatable techniques can help children and adults alike envision a more financially secure future.