May 31, 2021
You have to grow to survive. It’s no different for financial
institutions.
Michael Hostetler,
VP of Marketing at
Crane Credit Union,
discussed growth focus for credit unions with me in the latest
episode of Banking on Experience.
What we talked about:
-Michael’s passion for growth-focus and experience...
May 24, 2021
It’s no secret that digital is a part of our world. And while it might have made sense 10 or 15 years ago to try and separate a digital strategy from the rest of your strategy, we don’t live in a world that allows that any longer.
From banking to food ordering to shopping to getting a ride, digital technology is...
May 17, 2021
How do you tell your FI’s vision and story authentically online?
Among other things, you need to stay unfiltered.
In this episode, I interview
Alina Murcar,
Marketing & Digital Content Specialist at
Canopy Credit Union,
about ways to share your unfiltered story on social
media.
What we talked about:
- Why your...
May 10, 2021
All staff members have their own landing pages — with not just
their work history but also their community service, their favorite
part of their job, and a calendar scheduling
feature.
This is what humanizing your staff digitally with marketing looks
like.
In this episode, I interview Katie Woods, AVP Marketing...
May 3, 2021
From comic books to ancient mythology: humans have long fantasized
about gaining the power to see the future.
What if I told you your financial brand can get
close?
It may not quite be a crystal ball, but today’s guest, Andy Rossmeissl, CEO of Faraday, says predictive analytics can help you make better decisions...