Jan 18, 2021
A lot of folks try to run digital marketing out of their core
system. It almost never works. To do the things you want to do, CRM
has to be a part of your tech stack.
An effective tech stack is one major reason FinTechs are eating
deep into business that should go to banks and credit unions. It
doesn't have to be that way.
In this episode, I talk about: