Mar 23, 2026
Your candle website might look beautiful… but is it actually selling?
In this episode, I’m sharing what I see behind the scenes when I review candle business websites - and why so many of them aren’t converting visitors into customers. From unclear messaging to missing trust factors and websites that leave people...
Mar 16, 2026
In this episode, I talk about why becoming fully invested (even obsessed) in your candle making/business journey is actually a good thing. Not the kind of obsession that leads to burnout… but the kind that makes you curious, excited to learn and motivated to keep improving your brand.
I also talk about the...
Mar 9, 2026
In today’s episode, I'm chatting with Lily from Hangtight Homemade about the real, behind-the-scenes side of running her candle business.
We talk about something that doesn’t get discussed enough - how connecting with your customers is what helps you transcend the transaction. Because when people feel connected to...
Mar 4, 2026
In this solo episode, I share why relying on motivation alone is one of the biggest reasons many candle business owners struggle to build real momentum. I talk about why discipline, simple routines and showing up consistently matter far more than waiting to “feel ready”.
Some days you’ll feel inspired and ready...