MONEY MATTERS with Christopher Hensley

Would you go to the gym more often if someone was paying you? What if your employer not only encouraged you to be healthy but reinforced that behaviour? Does a healthy employee actually reduce expenses for a company and raise the bottom line?

We were joined today by the Founder and CEO of KrowdFit, Jim Miller. We discussed the correlation between getting healthy and monetary incentives in the work place.


Jim is a serial entrepreneur companies and experienced CEO with 25 years experience leading early stage technology driven companies.  He is keenly focused on improving the human health condition and is passionate about performance sports and nutrition.  He currently is the founder and CEO of KrowdFit, a platform that financially incentivizes healthy choices.


He is an expert in loyalty marketing, incentive rewards program design and has successfully led several venture-funded companies through periods of rapid growth, holding key senior leadership roles & has successfully raised over $125 million to fund his start-ups.


Previously, he was Chairman and CEO of uTANGO the world's richest Visa® Rewards program, rewarding individual lifetime consumer loyalty with up to $1 Million in cash rewards.  Prior to leading uTANGO, he was an Entrepreneur in Residence with Ignition Partners and Frazier Technology Ventures where he participated in the investment process and provided interim executive leadership to portfolio companies.


He has been a guest lecturer on Entrepreneurship and Raising Venture Capital at Seattle University, Portland State University Schools of Business Administration and Northwest University.  Jim has been recognized in Kiplinger's Magazine How to get Other People's Money to Finance your Business and Success Magazine Get Venture Capital for Your Business.

Jim currently resides with his wife, Mimi, and daughters Alex and Bridget in Bend, OR. Interests include: cycling, skiing, golf, technology, wine and domain name speculation.  He studied Finance and Marketing at Linfield College, however never one to sit still, he became bored and dropped out during the last semester.



To find out more visit:


Personal Finance Cheat Sheet Article:…/how-schools-can-improve-their-…/

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Category:Financial Literacy -- posted at: 8:07am PDT

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