Sat, 30 November 2013
The Sages asked, “Who is mighty?” and answered, “Those who can control their own emotions and make of an enemy a friend.” Faced with the task of persuading someone to do what we want, most of us expect, and often encounter, resistance. We see the other person as an adversary and often resort to coercion or manipulation in order to get our way. But while this approach might at times bring us short-term results, it leaves people with a bad feeling about themselves and about us. At that point, our relationship with the person is weakened and our influence dramatically decreased. There is a better way. We were joined by bestselling author Bob Burg to discuss his newest book :
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