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Creative Capital Podcast 38: Why You NEED To Be Marketing Yourself With John Casmon

Feb 12, 2021

The magnificent marketing machine John Casmon is finally here with us today!

John is a Multifamily real estate entrepreneur and marketing maven with extensive experience collaborating with others to deliver profitable results. He hosts the popular and growing real estate podcast, Target Market Insights, and hosts the Chicago Multifamily Club and co-created the Midwest Real Estate Networking Summit. And also partnered with investors on over 900 units in multifamily valued at nearly $90 million.

Don’t miss out on this opportunity to hear John’s wisdom as this will make you understand more what marketing is and how to integrate that into your businesses.

We discuss topics like:

  • John’s background and how he got interested in investing in real estate. 
  • Why marketing is so important to anyone’s continued success
  • Knowing what to do or say and where to be active. Deciding whether or not to spend money on a marketing campaign
  • Knowing how John decided who his avatar was going to be to market towards
  • John’s marketing strategy as a multifamily syndicator. Learn how to build your audience and your overall investor base.
  • John’s insights about ActiveCampaign and his recommendations of this platform
  • How John feels about VA’s handling all of his marketing
  • John’s pro tip about capturing your potential avatar through the marketing strategy and how to get them to take the next step 
  • John’s final marketing tips and tricks 

Pod Decks Segment.

“Core Four” Segment.

  • Favorite Real Estate Related Book?
  • What do you think your unique skill is that helped you become successful?
  • Tell me something that’s true about real estate that almost nobody agrees with you on?
  • What one piece of advice would you give to our listeners wanting to succeed in real estate investing?

Book:

  • The ABC’s of Real Estate - Ken McElroy
  • Rich Dad, Poor Dad - Robert Kiyosake

 

Resources:

 

For more information about Ferrari Capital visit us on our website @ https://www.ferraricapital.com 

If interested in doing any deals with us and want to keep updated on any upcoming new deals, just sign up at the link below and you’ll be in our investor list:

https://www.ferraricapital.com/partnership

To grab a copy of our free Ebook: “The Ultimate Guide to Investing in Multifamily Syndications”, just provide us your email on our homepage and will send that right over to you.