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What if you could hang out with eCommerce experts at Salesforce, as well as our customers and partners, ask them about their experiences and be inspired by innovative ideas and live use cases; then take an insight or two to guide your own Commerce Cloud journey? Hosted by Natalija Pavic ––Innovation Leader on the Business Strategy & Growth team at Salesforce Commerce Cloud. –– every episode is a deep dive into topics that will impact your digital business from new trends like metaverse and NFTs to the evolution of the online customer experience and its impact. We hope to expand your mind with solutions available today and explore their impact on the future. Our goal is to give inspire you with ideas, solutions, and visions of the future in eCommerce.

Apr 5, 2023

In this episode, we dive into the world of Conversational AI Automation and its potential impact on various industries with Eron Sunando, Chief Revenue Officer at Conversica. Conversica is a Salesforce partner specializing in AI-powered conversational automation and intelligent virtual assistant technology that helps companies scale their messaging efforts across various channels. 

We discuss how their technology can help industries manage the challenges of an aging and shrinking human workforce by automating tasks and supplementing the efforts of sales, marketing, and customer success teams. We explore the capabilities of Conversica's Revenue Digital Assistants (RDAs) and their ability to generate more pipeline than traditional Sales Development Representatives. 

We also discuss the relevance and potential of Conversica's AI technology in various industries, particularly B2B, where there is a need for personalized messaging at scale. Additionally, we explore how Conversica can be integrated into the marketing cloud customer journey, allowing for more personalized follow-ups after marketing automation efforts. 

Show Highlights:

  • Conversational AI Automation
  • AI Lead Qualification Intent Analysis
  • Automated Engagement Systems
  • AI for Equality and Merit
  • Collaborative Opportunities With Commerce Cloud Innovations

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Supporting Resources:

Conversica: https://www.conversica.com/ 

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Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.