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What if you could hang out with eCommerce experts at Salesforce, as well as our customers and partners, ask them about their experiences and be inspired by innovative ideas and live use cases; then take an insight or two to guide your own Commerce Cloud journey? Hosted by Natalija Pavic ––Innovation Leader on the Business Strategy & Growth team at Salesforce Commerce Cloud. –– every episode is a deep dive into topics that will impact your digital business from new trends like metaverse and NFTs to the evolution of the online customer experience and its impact. We hope to expand your mind with solutions available today and explore their impact on the future. Our goal is to give inspire you with ideas, solutions, and visions of the future in eCommerce.

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  2. 021: In Conversation with Resident Golden Hoodie Recipient and Commerce Cloud Community Pillar Thomas Theunen

021: In Conversation with Resident Golden Hoodie Recipient and Commerce Cloud Community Pillar Thomas Theunen

Jul 26, 2023

Join us for an enlightening chat with the remarkable Thomas Theunen, the brain behind the Rhino Inquisitor blog and the head of Commerce at Forward. Thomas is a remarkable raconteur as he takes us on his thrilling journey from developer to architect and, now, the head of commerce at a Salesforce implementation partner.

Unlock the potential of AI in the realm of Commerce Cloud, with Thomas sharing his experiences with pipelines, Salesforce's Composable Storefront, and, most intriguingly, shirtforce. We also delve into the crucial aspect of secure data storage and the varying regulations across industries. Lastly, we discuss the future of commerce cloud, e-commerce, and AI. Don't miss out on this engaging conversation that spans across a wide array of topics.

Show Highlights:

  • Thomas's innovative use of generative AI in creating designs for shirtforce.
  • The role of AI in the future of Commerce Cloud, including its application in pipelines, Salesforce's Composable Storefront, and e-commerce.
  • Discussion on the secure storage of data being fed to AI services and the importance of adhering to varying regulations across industries.
  • Insights on the potential future of commerce cloud, e-commerce, and AI from Thomas’ perspective.
  • The exploration of AI applications in creating SEO titles and descriptions, as well as optimizing product catalogs.
  • The importance of adhering to data regulations and the potential legal implications when working with AI.

Resources:

Blog: https://rhino-inquisitor.com/
Company site: https://forward.eu/
Twitter: https://twitter.com/theunenth
Linkedin: https://www.linkedin.com/in/thomas-theunen-10905680/

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Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.