Preview Mode Links will not work in preview mode

What if you could hang out with eCommerce experts at Salesforce, as well as our customers and partners, ask them about their experiences and be inspired by innovative ideas and live use cases; then take an insight or two to guide your own Commerce Cloud journey? Hosted by Natalija Pavic ––Innovation Leader on the Business Strategy & Growth team at Salesforce Commerce Cloud. –– every episode is a deep dive into topics that will impact your digital business from new trends like metaverse and NFTs to the evolution of the online customer experience and its impact. We hope to expand your mind with solutions available today and explore their impact on the future. Our goal is to give inspire you with ideas, solutions, and visions of the future in eCommerce.

  1. All Episodes
  2. 063: Accelerating Salesforce Development with GenAI featuring Astound Digital's Joseph Kubon

063: Accelerating Salesforce Development with GenAI featuring Astound Digital's Joseph Kubon

May 15, 2024

In this episode, we learn about the journey of Joseph Kubon, a three-time Salesforce MVP and a trailblazing architect. Joseph shares his inspiring climb from a business analyst to a leader in the Salesforce ecosystem, highlighting the significance of mentorship, community involvement, and embracing Salesforce's cutting-edge features. The episode also shines a light on Joseph's insights into the integration of AI in commerce, featuring discussions from his co-authored book, "ChatGPT for Accelerating Salesforce Development," and how this technology is revolutionizing development, enhancing customer service, and fostering inclusivity within the tech industry. Don't miss this invigorating exploration of innovation and success.

Show Highlights:

  • The role of mentorship, community engagement, and embracing Salesforce innovations in professional growth.

  • Utilization of agile methodologies to tackle complex business challenges and Joseph's latest work with generative AI and analytics.

  • The integration of AI in commerce to improve web services, manage customer interactions, and bolster customer loyalty.

  • The benefits of combining AI, CRM, and trust through the Einstein platform for a unified customer experience within Salesforce.

  • Joseph's emphasis on a "human at the helm" approach to AI.

Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Supporting Resources:

***

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.