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Beauty from the Shelf

Jan 31, 2023

Pure play DTC, E-Commerce Giant, or Omnichannel Retailer? In this episode, Monique sits down with Andrea Leigh, CEO of Allume Group to discuss E-Commerce as it relates to launching a beauty brand. We discuss customer acquisition costs, retail media networks, and new challenges in digital with rising inflation.

Guest Speaker: Andrea Leigh

Our web site:

Allume Group EIQ (eCommerce Insider Quarterly) Report:

Glossy Annual Report:

The Goods by VOX Media:

Jason & Scot Show (podcast):