May 19, 2026
Inside IDDBA - Excited, Stressed, and Conflicted: Anne-Marie Roerink on the 2026 Consumer
In this Inside IDDBA episode of Fresh Take with IDDBA, Kat Shanahan talks with Anne-Marie Roerink, president of 210 Analytics, about the consumer forces shaping 2026 and what they mean for the dairy, deli, bakery, and fresh food industries.
Anne-Marie previews the major undercurrents behind today’s marketplace shifts, including economic pressure, changing demographics, and evolving definitions of health and well-being. She explains why many shoppers are balancing budgets with selective splurges, how Gen Z and millennials are changing the demand for innovation, and why consumers might feel "excited, stressed, and conflicted" about the way they want to buy food.
Anne-Marie goes into more than the "what?" but also the "why?" on specifics like deli prepared foods, protein, GLP-1, smaller portions, global flavors, and clean and simple ingredients. In addition she shares some practical advice for #IDDBA2026 attendees, especially retailers and other buyers as they walk the IDDBA exhibition floor.
Want to be a guest on the podcast or learn more about IDDBA? Reach out to us at education@iddba.org.
To learn more about IDDBA and becoming a member, head here:
https://www.iddba.org/membership/join-iddba/membership
#IDDBA2026 is coming soon! We'll see you in Orlando, June 7-9.
Register TODAY:
iddba.org/register