05. My Content Marketing Strategy: A Blueprint for Business Growth

Jan 8, 2025

In this episode of the Waves of Impact Podcast, I'm diving deep into the world of content marketing strategy. I'm sharing the exact steps you need to take to build a content marketing plan that not only attracts your ideal audience but also helps grow your business. 

Whether you're just starting out or looking to level up your existing strategy, this episode is packed with actionable tips and real-world advice to help you master your content marketing game.

Here's what I cover in this episode:

• The common content creation struggles entrepreneurs face and why a solid strategy is crucial
• How to define your content marketing goals and identify your target audience
• The importance of creating (and sticking to!) a content calendar
• Strategies for converting your content into sales, including how to craft effective CTAs
• The turning point in my own content marketing journey and the lessons I learned
• Actionable steps to create an effective content strategy, even if you're a beginner, and how to use content marketing to drive real business growth.

This Week's Goodies:

In this episode, I also share my Profitable Website Starter Kit. This step-by-step guide will walk you through how to build a website that doesn’t just look amazing but is designed to sell what you do in your sleep! You can check it out here: https://jessierichardsdesigns.com/kit

Extra Resources To Help You:

• This Episode On the Blog: https://jessierichardsdesigns.com/5
• Business Besties Facebook Group: https://jessierichardsdesigns.com/business-bestie-group
• Launch your own high-converting website with Website Launch Academy: https://jessierichardsdesigns.com/wla
• Design your own visual brand with Brand Builder Kit: https://jessierichardsdesigns.com/bbk

Connect with Me:

• Instagram: https://www.instagram.com/jessierichardsdesigns
• Comments, questions, or feedback? Email my team at [e-mail]