24. DIY Branding Mistakes That Are Costing You Sales

May 21, 2025

Hey hey business bestie! If your brand feels a little DIY, misaligned, or out of step with the transformation you actually deliver — this episode is for you.

Because here’s the truth: If your brand is still giving side hustle energy… it’s probably costing you clients, confidence, and consistent sales.

In today’s episode of Waves of Impact, we’re diving into the silent signals your brand is sending — and how to fix them so your visuals and messaging reflect the premium business you’re building.

Here’s what I cover in this episode:

• The biggest DIY branding mistakes that hurt your business without you realizing it
• What your brand might be saying about you (even when you’re not in the room)
• How one client went from a 16% to 47% conversion rate — just by aligning her brand
• How to ditch the duct-tape approach and create a premium brand presence that actually sells

Episode Goodies:

• Join me for my live 3-day workshop: Unlock Your In-Demand Brand — This workshop is designed to help you clarify your messaging, elevate your brand, and map out a website strategy that attracts your dream clients. I'm capping this live workshop at 15 people to keep it it personal, focused, and full of real-time feedback and strategy.
  
  Save your seat now: https://jessierichardsdesigns.com/workshop 
  

Extra Resources To Help You:

• This Episode On the Blog: https://jessierichardsdesigns.com/24
•  Design your visual brand with Brand Builder Kit: https://jessierichardsdesigns.com/bbk

Connect with Me:

• Business Besties Facebook Group: https://jessierichardsdesigns.com/business-bestie-group
• Instagram: https://www.instagram.com/jessierichardsdesigns
• Comments, questions, or feedback? Email my team at [e-mail]