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May 21, 2024

If you want to be promoted by Apple Podcasts, we break it down for you! This is a must listen! Thoughts on the Apple's iPad event, from that crushing ad to the key updates to the iPad line. Apple Podcasts widget update on iOS 17.5; discussing the Q1 2024 Podcast Advertising benchmark Report from Magellan; What's a good podcast completion rate? The IAB released their 2023 US Podcast Revenue and growth projections plus, mean and median download numbers are back.

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Quick Episode Summary

  • Intro to the show
  • (2:02) Rob and Elsie conversation
  • Why video podcasting can feel like such a heavy lift
  • (6:43) R.I.P. Bill Monroe from The Strokecast, you are missed
  • (10:55) Venture capitalists are using podcast to bring in founders
  • (13:27) The Apple Ad that crushed all the things
  • (17:43) What happened during the Apple iPad event?
  • (24:31) Promo 1: Strokecast
  • (25:02) Updates iOS 17.5, keep the purple out!
  • (29:27) All about the Magellan Q1 2024 Podcast Advertising Benchmark report
  • (36:48) All the tips to get your show featured on Apple Podcasts!
  • (50:34) IAB Podcast advertising revenue and projections
  • (53:48) Promo 2: Accessing College
  • (54:56) Mean and median download numbers!
  • (56:59) Where have we been and where are we going?

Featured Podcast Promo + Audio

Where have we been and where are we going

Thank you to Nick from MicMe for our awesome intro!

Podcasting Articles and Links mentioned by Rob and Elsie


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