May 21, 2023
In this episode of The Fully booked Photographer, the Business Success Academy team discusses the importance of tracking sales and goals, emphasising the need for daily monitoring.
The team shares their insights on what to track on a daily basis, focusing on photographer accuracy and profit. The team also highlights the importance of tracking the number of photographs taken per session. They talk about the profit-first tracking system for cash flow, emphasising the need to track daily sales, ad spend, and ROI.
The team also discusses how tracking numbers can bring focus to individuals and their photography studio. They highlight the importance of tracking leads generated using the polygraph engine, tracking cost per booking, and how tracking the numbers can make the process more enjoyable.
In this episode you will hear:
- The key metrics and sales goals that photographers should track
- How the profit-first tracking system helps photographers manage their cash flow effectively
- How tracking numbers can bring focus to photographers and their studio operations
- The significance of tracking leads and cost per booking for a successful photography business
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The Fully Booked Photographer is the podcast that will help you grow your photography business by teaching you how to improve your marketing to get better leads, increase conversations with your ideal clients and generate more profit for your photo-based business, whether that is through eliminating the seasonality of your sessions or filling up the calendar of your studio. This show is brought to you by the industry experts from the Business Success Academy, Ronan Ryle - Board of Directors of the PPA, Professional Photographers Of America; Photography-marketing funnel specialist Jonathan Ryle; 7-figure entrepreneur, including a successful 3rd generation photography business, Bradley Bulmer; and published author and successful children’s studio owner in Tampa Jeanine McLeod.
Tune in to this show for real-world experience, outside perspective, industry knowledge and mentorship that is usually only accessible to members of BSA’s Photography Marketing Accelerator and listen to the business growth tactics that generate highly targeted leads and bookings for your photography brand.
Through this fun, educational, inspirational, innovative and high-energy show, The Fully Booked Photographer aims to share the mission of Creating A Healthier Society Through Photography.