The Business of Fitness Podcast

May 26, 2025

Here's something very different from my usual stuff.

Here’s something I wrote for myself to help me ‘work out life’.

It helped me.

Maybe it can help you too.

I cover:

• The role of pain and suffering in life. How do I remove them? Should I remove them?
• How can I balance ambition with contentment? Striving with...

May 11, 2025

In this episode, I explore how Jesse from Bloom Allied Health consistently converts short-term trial clients into loyal, long-term customers, sharing her proven strategies to double client conversion rates.

5 things you’ll learn in this episode:
- How Jesse consistently converts 30–50% of trial sessions...

May 8, 2025

In this episode, I explore how Grant Hancock built a thriving fitness business with a 167-person waiting list by uniquely positioning his services, overcoming burnout, and balancing growth with life priorities.

5 things you’ll learn:
- How Grant created overwhelming demand in a regional location with minimal...