Jan 30, 2025
In sales, we hear about the 20-60-20 rule: 20% of people you meet will always buy, 20% will never buy, and 60% are on the fence, waiting for you to tip the scales in your favor.
The concept is widely accepted for initial sales, but we rarely apply it to ongoing relationships or repeat business, and we should.
Many of...
Jan 23, 2025
In business, especially in sales, it’s easy to get comfortable once you’ve experienced some success. You attend conferences, listen to experts, and take notes—but how much of that information actually gets applied? How much of it truly makes a difference in your business or life?
For many, the answer is: not much....
Jan 16, 2025
Between challenges in the market and the changes to legislation, 2024 wasn’t the easiest time to be in real estate. It’s hardly surprising that we’re expecting a 20% to 40% exit rate of licensed agents. But for some agents, tough markets are actually the best time to grow.
Even though the market was at an all...
Jan 9, 2025
In real estate, it's easy to get caught up in the pursuit of success, especially when the stakes are high and the market is competitive.
For people like Molly Bloom, an entrepreneur, former professional skier, and mastermind behind one of the most exclusive high-stakes poker games in the world, the allure of wealth...
Jan 2, 2025
In real estate, you can get away with being a transactional salesperson - going from one deal to the next - for a limited amount of time. At some point, you’ll have to shift to being relational if you want long-term success.
Anybody can get one deal…but it takes a completely different skillset to keep a...