Jun 26, 2025
Markets are contracting. Brokerages are thinning. Headlines are blaring with lawsuit drama, economic doom, and fear-inducing predictions.
If you’re paying attention to all the noise, you might think the sky is falling in real estate. But what if the sky isn’t falling, but just changing?
And the top agents who are...
Jun 19, 2025
Six months ago, Julee Patterson, a top-producing agent, received a devastating diagnosis: a rare, aggressive, stage 4 cancer with less than a 5% five-year survival rate
Through this tragic news, she learned a powerful lesson about real estate: buying a home is obviously not life or death like battling cancer, but that...
Jun 12, 2025
Real estate agents guide people through one of the
most emotional, high-stakes decisions of their lives, buying or
selling a home.
But that level of access and vulnerability also exposes us to all
sorts of risks we’ve all experienced by rarely talk about.
We meet strangers in empty houses. We walk into unfamiliar...
Jun 5, 2025
Agents are struggling to generate consistent listing leads, especially in a market where inventory is tight and sellers are sitting on low-interest-rate homes.
But what if there was an overlooked niche that’s not only highly motivated, but also underserved?
That’s where the downsizing demographic comes in.