May 29, 2024
In this episode, Marco Torres joins the show and shares his journey of building a billion-dollar business in real estate, losing it to the 2008 crash, and then pivoting to create a successful marketing company. Marco dives into his experiences with entrepreneurship from a young age, emphasizing the importance of value-add incentives over price cuts. In addition, he discusses his upbringing in Puerto Rico, various ventures in restaurants, nightclubs, and travel services, and the creation of MarketingBoost, a marketing firm that helps entrepreneurs boost their sales using incentive-based marketing.
In this chat, Roger and Marco also explore emerging digital marketing trends, the impact of iOS privacy changes, and the philosophy of leveraging personal hardships for growth. Marco's candid opinions on contemporary issues and insightful advice for aspiring entrepreneurs make this episode a must-listen for any entrepreneur or small business owner looking to get a leg up in the fast-paced and overly saturated world of online marketing.
Topics Include:
- The Rise and Fall of a Billion-Dollar Business
- Lessons From The Service Industry
- Thoughts on Navigating the 2008 Financial Crisis
- The Evolution of Digital Marketing
- Innovative Marketing Strategies and Incentives
Marco’s Book Recommendations:
Choose Your Enemies Wisely: Business Planning for the Audacious
$100M Offers: How To Make Offers So Good People Feel Stupid Saying No
$100M Leads: How to Get Strangers To Want To Buy Your Stuff
Connect with Marco:
Let's Get Social: Connect with Roger and ThriveMore Brands
Check Out Roger’s Book: An Insider’s Guide to Business: Secrets From an Entrepreneur’s Playbook
Visit Us: ThriveMore Brands Website
Check Out Our Sponsors:
RockBox Fitness is a state-of-the-art boutique fitness studio that combines confidence-building boxing and kickboxing, with strengthening functional exercises. As the $96.7 billion fitness industry continues to grow, RockBox Fitness is in the perfect position to continue as a fast-growing, successful brand. If you’re looking to transform lives in your community, visit Rockbox Fitness for more information!
ThriveMore Autopilot helps small and mid-sized business owners scale quickly without the struggle and headache. ThriveMore Autopilot is your strategic marketing and sales partner that rapidly grows your business by generating new leads, nurturing those leads, and booking those leads so they become long-term, paying customers.
Produced By: Social Chameleon