Aug 26, 2024
In this CoatingsCast, Heidi J. Ellsworth sits down with Jeff Berzolla, founder of Instant Roofer to talk leads and technology. Get an in-depth look at how technology is changing how roofing contractors receive customer leads and prioritize them. Lead generation is a rapidly changing beast – from Google ads to Angi...
Aug 21, 2024
In this episode of CoatingsCast, Heidi J. Ellsworth is joined by Jenn Brake from Brake Marketing & Management and Chris Huettig, the current president of Roof Coatings Manufacturers Association (RCMA) to give her an update on the only industry advocacy group just for roof coatings! Jenn & Chris describe the role...
Aug 19, 2024
In this first-ever episode of Coffee Conversations on CoatingsCoffeeShop, we're shining a spotlight on the association that supports this ever-growing industry – the Roof Coatings Manufacturers Association (RCMA)! Join our panel as they discuss the myriad benefits these organizations offer to both contractors and...
Aug 19, 2024
In this first-ever episode of Coffee Conversations on CoatingsCoffeeShop, we're shining a spotlight on the association that supports this ever-growing industry – the Roof Coatings Manufacturers Association (RCMA)! Join our panel as they discuss the myriad benefits these organizations offer to both contractors and...
Aug 12, 2024
In this episode of CoatingsCast, Karen Edwards is joined by John Linnell and Gabe Goepfert from Everest Systems to discuss how the company uses chemistry and a commitment to quality to provide the best for their contractors. John shares his motivations for starting Everest Systems, using his chemistry background to...