Feb 23, 2023
In this business, it’s easy to treat a contact as one opportunity and to discard it when the transaction ends. But one data point can be a node for multiple interactions. If we extend its life cycle, it can turn buying and selling one home into different verticals and transactions for years and even decades.
How do...
Feb 16, 2023
Driven, successful entrepreneurs have a natural disposition to go from goal to goal without much thought about how they feel. Simply put: we’re amazing at achieving, but fall short of actually being fulfilled.
This approach inevitably leads us to a roadblock or even a crisis that forces us to change our programming...
Feb 9, 2023
When team leaders step out of production, the time we get back allows us to focus on being the visionaries, growth hackers, and lead marketers for our businesses. We have to facilitate an effective process for generating the leads that feed our agents at the highest level.
What strategies can we use to engage with our...
Feb 2, 2023
The most important and profitable activity for an active agent is prospecting, especially in a softening real estate market, like the one we’re in right now.
Whether we’re leading new or seasoned agents, we need a systematic methodology for reaching out to people, having conversations, and managing client...